Andy Jenkins & Mike Filsaime – Genesis Labs

Episode 1

Video App Review of Filmic Pro, MoviePro and 8MM, which they

used to film the second (good) video for the Video Genesis launch.

Episode 2

Facebook Retargeting Test, includes a split testing insiders
guide to all the testing and conversion data behind the Video Genesis
launch.

Episode 3

Why To Split Test. Andy and Mikes take on split testing
over 7 videos (~ 70 minutes).

Episode 4

Headlines. All about headlines, subject lines and calls to
action. How to encapsulate your message in a single line.

Episode 5

Platform and Branding  How to create a platform or direct
response brand using video.

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